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Sarah Cox, the new executive director director of Aardman, will take part in a panel-discussion during Cinekid For Professionals in Amsterdam.

Industry veteran Cox joined Aardman in February 2017 where she will oversee the development of a new slate of Aardman intellectual properties across all platforms including digital and broadcast.

Where Aardman's core businees is stop-motion - Shaun the Sheep and Wallace and Gromit - Sarah will focus on the development of other animation types.

Peter Lord, co-founder at Aardman said in a press announcement: 'I am simply delighted that Sarah is joing Aardman at this very exciting time. With her flair for developing and mentoring creatiev people, she's the perfect person to drive some terrific new projects.' 

Prior to Aardman Cox was the owner and creative director of AthurCox, an award-winning film and production company and Picasso Pictures (between 1994-2002), where she primarily worked on commercials.

Aardman announced Early Man as their upcoming project, which stars Eddie Redmayne, Tom Hiddleston and Maisie Williams.

Sarah Cox will join a panel-discussion at Cinekid for Professionals with several different producers of various genres and disciplines. The main focus of the talk will be the motivations and reasons behind the form of a project. Why would you choose animation, stop-motion or live-action for your story and does it effect storytelling?

Cinekid for Professionals is a four day industry event during the Cinekid Festival. It brings media professionals over 40 countries to the Netherlands and supports the media industry with the ScreeningClub, the Co-Production Market, seminars, an expert conference and network meetings. 

Cinekid for Professionals will take place from October 24 - 27 in Amsterdam.

 

Peter Schavemaker